Online Brain Training Market Definition
The online brain training market is expected to witness the growth during the forecasted period due to the prevailing pandemic and lockdown environment all around the world inducing more kids and adults towards online training applications and programs. The online brain training helps in building cognitive skills, improves concentration and helps kids with everyday learning struggle. The training is provided depending on the various programs chosen by users according to their requirements and is accessible through the web as well as applications.
The market study is broken down by Type (Games, Puzzles and Riddles, Assessments and Training Programs (Concentration, Memory, Reasoning, Insomnia, Mental Health, Others)) and major geographies with country level splits.
CogniFit (United States), Posit Science Corporation (BrainHQ) (United States), Cogmed (Sweden), Total Brain (United States), Neeuro Pte Ltd. (Singapore), Lumos Labs, Inc (Lumosity) (United States), Nintendo (Japan), Dezzel Media B.V. (BrainGymmer) (Netherlands) and Virtuleap Lda (Portugal) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Online Brain Training market by Type, Application and Region.
On the basis of geography, the market of Online Brain Training has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
If we see Market by Pricing Option, the sub-segment i.e. Free will boost the Online Brain Training market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
If we see Market by Platform, the sub-segment i.e. Mobile will boost the Online Brain Training market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
If we see Market by Deployment, the sub-segment i.e. Web-based will boost the Online Brain Training market. Additionally, the rising demand from SMEs and various industry verticals give enough cushion to market growth.
If we see Market by End User, the sub-segment i.e. Residential will boost the Online Brain Training market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
On 19th March 2020, Virtuleap Lda launched 2 VR brain training games. and The latest build of Enhance VR features 2 new VR brain training games include Balance to training the motor control skills and divided attention and Pizza Builder to train divided attention and planning skills.
On 26th March 2020, CogniFit has announced free access to 300 million students to its premium brain training program to help students stimulate their minds as schools are shut down due to COVID-19. There is an unprecedented need for supporting children with brain-challenging activities in the current situation. CogniFit’s brain training programs are free for families through its CogniFit Stay At Home program. This initiative helps families manage their time at home and encourages them to make the most of this time to stimulate their minds with fun games.
Market Trend
- The Introduction fo Virtual Reality and Augmented Reality in Online Brain Training
- Increasing Use of Online Brain Training for Kids
- Rapid Growth in Online Education System
Market Drivers
- Need for Brain Training to Build Cognitive Skills for Children with Daily Struggles
- Prevailing Pandemic and Lockdown Environment Leading to High Demand for Online Activities
Opportunities
- Surging Demand for Online Brain Training for Adults
- Awareness about Brain Training for Better Mental Health in Developing Regions
Restraints
- Excess Time Spent on Screens Leading to Health Issues
Challenges
- The Requirement of Network Connectivity for Mandatory Online Brain Training
Key Target Audience
Online Brain Training Providers, Online Brain Training Software Developers, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others
Quelle:
https://www.linkedin.com/pulse/online-brain-training-market-impressive-gains-key-players-bhawsar/
